Last updated: May 2026
- Everything you record stays on your device
- We never collect, transmit, or store your videos
- No analytics SDKs, no tracking, no third parties
- No accounts, no logins, no email addresses
- Apple handles all in-app purchase data
About this policy
This privacy policy explains how RatioRoll, operated by H3llo H3llo Ltd, accesses information on your iPhone. RatioRoll is a professional camera app that records 16:9 and 9:16 video simultaneously from a single take. It runs entirely on-device.
This policy supplements our main company privacy policy. Where there is any conflict, this app-specific policy takes precedence for RatioRoll users.
What the app accesses on your device
Camera
- RatioRoll uses your iPhone's rear and front cameras to capture video while the app is in the foreground
- Camera frames are processed on-device for live preview, monitoring (LUT, false colour, zebra), and recording
Microphone
- RatioRoll uses your iPhone's microphone to record audio alongside video
- Audio is captured only while you are recording
Photo Library (Add only)
- RatioRoll saves your finished recordings to the iOS Photos library
- The app does not read or browse your existing photos and videos
Files
- Only when you tap "Import LUT" — the iOS file picker opens so you can choose a
.cubecolour grading file - The app reads only the file you explicitly select; it does not browse your file system
What leaves your device
Nothing. RatioRoll does not upload, transmit, or share your videos, audio, photos, device data, or usage data with H3llo H3llo Ltd or any third party.
The only network communication the app performs is with Apple's StoreKit servers when you purchase or restore the in-app upgrade ("RatioRoll Pro"). Apple handles that data under Apple's Privacy Policy.
What we don't collect
- No analytics SDKs. No Google Analytics, Mixpanel, Amplitude, Firebase, or similar.
- No advertising or tracking SDKs. No IDFA (Apple's Advertising Identifier).
- No third-party services or APIs. The app makes no outbound network calls except to Apple's StoreKit servers.
- No accounts, no logins, no email addresses. RatioRoll has no sign-up flow.
In-App Purchases
RatioRoll offers a one-time non-consumable in-app purchase ("RatioRoll Pro") that unlocks unlimited recordings after the 2-recording free trial. Purchase, restore, refund, and receipt validation are handled entirely by Apple's StoreKit. We do not see your Apple ID, payment details, or transaction history.
Your free-trial recording count is stored locally on your device using the iOS Keychain. It never leaves your device.
Diagnostics
If you choose to share recording diagnostics with us from Settings, the report contains only the technical configuration of the recording attempt — capture mode, resolution, frame rate, colour space, and which lenses were used. It contains no video, audio, location data, file names, or personal information. Sharing is always initiated by you.
If you opt in to send anonymous crash reports to Apple via TestFlight or iOS, those reports go to Apple, not to us, and are governed by Apple's privacy practices.
How we protect your data
Because RatioRoll is on-device only, the iOS sandbox protects your recordings. Your videos are stored in the Photos library, which is governed by your iOS privacy settings. The free-trial recording count in Keychain uses iOS-standard encryption.
Children
RatioRoll is rated 4+. The app has no networked features and collects no information from anyone, including children.
Your rights
Under UK GDPR, you have rights including access, rectification, erasure, portability, and objection. Because we hold no personal data about you, exercising most of these rights is straightforward:
- Access / portability: all your recordings are in your iOS Photos library — open Photos to view, share, or export.
- Erasure: delete the app from your iPhone to remove all app data, including the free-trial counter.
- Anything else: email us at darius@h3lloh3llo.co.uk.
Changes to this policy
If we change this policy, we will update the "Last updated" date above and, where appropriate, notify you in the app.
Contact us
If you have questions about this privacy policy or how RatioRoll handles data:
Email: darius@h3lloh3llo.co.uk
Address: H3llo H3llo Ltd, 27 Wolseley Gardens, Newcastle upon Tyne, NE2 1HR, United Kingdom